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Manager, e.l.f. SKIN

e.l.f. Cosmetics

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Job Summary

The Media Manager will partner with media agencies and internal cross-functional teams to design and execute impactful e.l.f. SKIN and Retail Paid Media plans that deliver a connected consumer journey.

You will develop media strategies and collaborate with agency partners on tactical plans and budget management.

Partner with cross-functional teams (Brand Marketing, Integrated Marketing, Commerce, International, Finance) to align media with business objectives.

Responsibilities

Media Strategy & Planning

  • Develop campaign briefs for creative teams and agencies that integrate media best practices
  • Partner with agencies/vendors to develop tactical plans and test new opportunities
  • Identify trends and insights to maximize campaign performance
  • Apply strategic thinking and past hands-on experience to enhance media plans
  • Explore new strategies and whitespace opportunities to drive business growth
  • Collaborate closely with Commerce, Brand, Integrated Marketing, Sales, and agency partners to maximize ROI
  • Manage budget forecasts, purchase orders, and billing

Measurement & Reporting

  • Partner with analytics resources (internal and agency) to measure campaign effectiveness, optimize, and provide holistic reporting
  • Collaborate with media agencies on weekly, monthly, and campaign wrap reports to highlight key insights

Skills

  • Strong creative thinking with an eye for brand consistency
  • Critical thinking and problem-solving abilities
  • Advanced analytical skills (quantitative + qualitative) with strong attention to detail
  • Ability to synthesize complex data into actionable recommendations for executives
  • Proficiency in Microsoft Excel (intermediate level)
  • Thrives in a fast-paced, evolving environment while staying calm under pressure
  • Self-starter with strong initiative and independence
  • Strong presentation skills, including sharing campaign results in large-group settings
  • Collaborative team player who fosters shared learning within the organization

Requirements

  • BA/BS degree required
  • 5+ years of media experience (agency background required)
  • Proven expertise across Affiliate, Search, Shopping, Social, and Display
  • Experience with retail media partners (Criteo, Roundel, UB Media, WMC, Amazon Ads)
  • Hands-on planning and execution across Google, TikTok, Meta, Snap, Pinterest, Reddit, OOH, TV
  • Strong background in Digital Media: SEM, Social Commerce (TikTok Shop, Affiliate), Retail Media (Sponsored Ads, Display)
  • Highly collaborative and an innovative, out-of-the-box thinker

Job Type

Job Type
Full Time
Location
New York, NY

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