Schedule: Monday–Friday, 9:00 AM – 6:00 PM (or 10:00 AM – 7:00 PM EST)

Hybrid: 2 days in-office per week

About the Role

We are seeking a highly motivated and detail-oriented Marketing Associate to join our growing skincare brand. The ideal candidate is passionate about beauty and wellness, understands the latest skincare trends, and thrives in a fast-paced, collaborative environment. This role offers an exciting opportunity to support brand storytelling, campaign execution, and day-to-day marketing operations.

Responsibilities

Product Launches: Support new product development and launches, including concept creation, copywriting, product positioning, packaging coordination, competitive research, retailer submissions, and go-to-market planning.
Retail Marketing: Collaborate with sales and retail teams (Sephora, Ulta, beauty specialty channels) to develop in-store and online promotions aligned with brand strategy.
Campaign Support: Assist in planning and executing integrated marketing campaigns across digital, social, and retail channels.
Event Support: Coordinate PR events, sampling activations, and pop-ups—managing logistics, vendor communication, and timelines.
Analytics & Reporting: Track SKU and campaign performance, prepare weekly/monthly reports, manage demand planning for new items, and support inventory management.
Market Research: Conduct trend and competitor analysis to guide marketing strategies and innovation planning.
Cross-Functional Collaboration: Partner closely with R&D, Supply Chain, and Sales teams to develop innovative, story-driven products and ensure cohesive execution.

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field.
3–5 years of marketing experience, preferably in skincare, beauty, or CPG.
Experience with Sephora, Ulta, or other beauty specialty retailers.
Strong communication, organizational, and time-management skills.
Proficient in Microsoft Office; familiarity with Adobe Creative Suite, Canva, or Google Analytics a plus.
Analytical thinker with data-driven decision-making skills.
Passionate about skincare and knowledgeable about beauty trends and consumer behavior.
Proactive self-starter with exceptional attention to detail.
Preferred: Ability to read, write, and speak Korean.

Skills

Brand Management
Marketing Strategy
Product Launch Coordination
Campaign Execution
Retail Marketing
Market Analysis & Reporting

Location: New York, NY (Hybrid – 2 days in office)

Job Types: Full-time, Contract

Pay: $35.00 - $45.00 per hour

Benefits

401(k)
Dental insurance
Health insurance
Life insurance
Paid time off
Vision insurance

Application Question(s)

Bachelor’s degree in marketing, Communications, Business, or a related field

Education

Bachelor's (Required)

Experience

brand management: 3 years (Preferred)
marketing, preferably in skincare, beauty, or CPG industry: 5 years (Required)

Work Location: Hybrid remote in New York, NY 10006

Marketing Associate – Skincare Brand

Job Type